ReFired Not Retired…Reignite Your Zest For Life, By Phyllis May

Posted by Dan Janal, Your Fearless PR LEADER | January 21st, 2008

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: People close to retiring or those who have recently retired.

Q: What is the book about?
A: The book is about developing the attitude to make your retirement years the best years of your life. There’s no time to waste figuring it out. This book helps you sort through choices that need to be made with many references to go with it. It is humorous, easy to read but important information for those who aren’t sure what the retirement future holds. It is NOT a book about finances.

Q: Why are you the best person to write this book?
A: After retiring, it took me over a year to “get it.” I want to help others get a jump start and not have to figure it out. The clock is ticking.

Q: How is this book different from other books on this topic?
A: Most books about retirement have to do with financial planning. I would be the last one to take advice from on that subject. This is about the attitude needed…and, it’s funny.

Q: Is there anything else we should know about this book?
A: It makes a great retirement gift. Once people buy it or receive it, they come back to buy it in quantity.

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