Cool Book Of The Day

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: This book is for the busy professional who wants to accelerate his or her success. For America’s 2.3 million executives, 4.3 million salespeople, 6.8 million waiters, 735,000 lawyers, 567,000 doctors, 212,000 coaches, 842,000 police officers, 3.8 million teachers, 1.0 million security guards – and everyone else who deals with the public, makes presentations, negotiates with or manages people – success is tightly linked to nonverbal communication. And yet, most business professionals haven’t had any training in reading the body language of others or in using their own body language effectively. These are the people who could use the nonverbal advantage!

Q: What is the book about?
A: Drawing from the latest discoveries in evolutionary psychology, neurobiology, medicine, sociology, criminology, anthropology, and communication studies – plus the author’s 25 years of practical experience using nonverbal behavior in her work as a therapist, management consultant, executive coach and keynote speaker, The Nonverbal Advantage is a skill-building tool, tailored for busy professionals by delivering comprehensive content in an easily accessible format. While many sources for nonverbal communication (including Web sites and research articles) are filled with esoteric jargon and lengthy scientific references, this book is based on the latest research, filled with anecdotes and practical information, illustrated with photos, cartoons and drawings – and handled with a light touch.

Q: Why are you the best person to write this book?
A: Carol Kinsey Goman, Ph.D. is one of the top female business speakers on the circuit today. As an executive coach, she has helped dozens of leaders learn how to build positive business relationships and project confidence, credibility, and inclusion. She brings all this practical experience to the reader.

Q: How is this book different from other books on this topic?
A: Although several books have been written about body language, there are only a few that focus on body language in a business setting, none that present the material in a condensed, yet content rich format, and none (except for mine) that is written by a professional business communicator.

Q: Is there anything else we should know about this book?
A: It’s gotten great reviews!

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: Anyone who wants more repeat business and more referrals can benefit from this book. Whether you’re a company owner, manager or a customer-facing employee, there is something useful in this book for you.

Q: What is the book about?
A: This book is full of practical things you can do to improve customer service so your customers will come back. It has hands-on tips and tools as well as strategic ideas and concept to improve service to your customers. This book helps you discover what your customers want and how to give it to them.

Q: Why are you the best person to write this book?
A: I have developed a 3 step system that helps organizations increase customer loyalty by improving customer service. It’s based on making changes that are tactical, strategic and cultural. These changes help your organization move to a higher and more permanent level of service. This book contains many tools and ideas from this system, which is why it’s so useful.

Q: How is this book different from other books on this topic?
A: This book contains both concepts to help you plan and tactics you can put to work right away. It’s useful for both leaders and customer-facing employees. And it’s simple, direct and to the point.

Q: Is there anything else we should know about this book?
A: It’s full of useful and actionable ideas yet it’s a fast read so you don’t waste anytime getting to the good stuff.

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: Everyone! Seriously, Mortgages: What You Need to Know is a roadmap for anyone that has a mortgage or wants to get a mortgage and have better control of their financial future. The main theme is to educate the reader about the best way to get a mortgage and what questions to ask the mortgage person they are dealing with. In fact many mortgage companies, accountants and financial planners are using Mortgages: What You Need to Know to better educate their professional staff so they can offer more value to their clients. This book teaches how to prepare to get a better mortgage; how to choose the right mortgage; the importance of an annual mortgage review to ensure optimization of cash flow; and how to protect against identity theft.

Q: What is the book about?
A: Slowing down and understanding the strategies that go into getting a mortgage. A mortgage is the most important financial decision (and usually the biggest) that most people will ever make. Most make this decision in a couple of minutes over the phone or worse over the internet.

The type of mortgage you choose will have a direct impact on when you can retire and with how much. Whether you are contemplating buying your first house, a seasoned real estate investor or a financial professional, this book will provide you with knowledge that you can start to use right away.

We do not advocate following what the mass media and big banks preach or the latest trend. Every individual has their own unique situation and your mortgage plan must be tied to both your short and long term financial goals.

Most people spend more time planning their family vacation than their financial future. What they are really saying is that they don’t want to learn anything new. Or, they are financially embarrassed about where they are today so the less they talk about it the better they will feel. This is why 90% of Americans today will not be able to fully retire. This is why the average 45-year-old only has $27,000 set aside in retirement accounts. This is why we as a country have a negative savings rate. The strategies discussed in this book can help improve these statistics.

Q: Why are you the best person to write this book?
A: This book is a culmination of a fifteen year study drawing on real life examples from my ten years as a real estate attorney and five years as a mortgage planner. My conclusion: although people have a mortgage, most (including the financial services community) don’t know much about it and what they do “know” is often misplaced. The findings from our real life study show that had most people implemented the strategies discussed in Mortgages: What You Need to Know they would have saved thousands of dollars which could have been re-directed towards long term financial goals. In fact many people caught up in the mortgage and real estate crises today would have been protected if they had a basic knowledge of mortgages and learned how to Take ControlSM of their finances.

Q: How is this book different from other books on this topic?
A: Most people follow what the mass media and industry norm prescribes without slowing down and seeing how the “advice to the masses” impacts their financial lives both short and long term. Mortgages: What You Need to Know questions the traditional thought process of the type of mortgage you should have. More importantly we break down each part of the mortgage process beginning months before you actually apply for a mortgage. We provide the reader with questions to better arm them to speak with a qualified mortgage planner as well as forms to use for their annual review. Yes we advocate that every individual review their mortgage on its anniversary. Let’s face it, Life happens! Circumstances can and do change each year. One spouse may have stopped working or went back to work. You may have gotten injured or possibly laid off and ran up some debt. Credit scores may have improved opening up better programs that might not have been previously available. Maybe you want to make improvements to your home? You have to pay for college? A Mortgage Check-Up (form provided) can also help prevent identity theft through a credit check. Chapter Sixteen details why this is so important and how to benefit.

Q: Is there anything else we should know about this book?
A: Each of the seventeen chapters contains useful hints, resources and forms that the reader can immediately implement on their own. We also supply many of these for free on our web site. No selling, just information to empower the reader to Take ControlSM and make Life Happen! You can stay up to date by visiting my blog at www.davemuti.com or www.pocketguidepress.com to find out where I will be appearing. Dave Muti, JD, RMA and author of Mortgages: What You Need to Know.

More information can be found at http://www.mortgageswhatyouneedtoknow.com/index.html