Cool Book Of The Day

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: My book is dedicated and directed to the 24 million U.S. businesses nationwide that have 20 or less employees.

Q: What is the book about?
A: In new my book, I identify core areas for businesses to increase their success rates and offer proven blueprints for small to medium sized business in operations, sales and marketing, human resources, and accounting departments. I present hands-on, ready-to-implement strategies to increase the success rates of the reader’s small and mid-sized businesses.

Q: Why are you the best person to write this book?
A: I am a small business owner of two companies for over 13 years. Action means more than words.

Q: How is this book different from other books on this topic?
A: My book is dedicated and directed to 99% of the 27 million U.S. businesses nationwide that are your current and potential viewers!

My book offers proven solutions that over 26 million U.S. business owners want and need right now!

My book will teach over 121 million individuals how to avoid a crisis that will affect them, their families, and this country!

My book provides readers with answers to be successful in this downward economy!

There is at least one take away that your readers, no matter their demographics, can and will receive by utilizing my book to change their life and career/business.

My book covers four key areas that your viewers want and need to know about.

My book is unique; no business system before has shown your viewers how to run their business like a hotel to increase their success rates.

My book is very user friendly (you do not need to be in the business world very long or have a higher education to understand it), with easy-to-understand examples and analogies.

My book can impact your life today. The solution driven action plans found in them, can be implemented the very next day after receiving them.

Q: Is there anything else we should know about this book?
A: I would like to share with your viewers core areas for businesses and individuals on how to increase their success rates, both professionally and personally. Below are some samples of these solutions.

• 14 items your business must stop and start doing today.
• 7 action plans to stop your business from failing.
• 6 business secrets to success in a bad economy.
• The crisis facing your business and 5 ways to avoid it.
• Teach how to make your business have a 24/7/52 mentality.
• Show you how to run your business like a hotel.
• Show you how to install radical sales and marketing to your business.
• Teach you that your business is more perishable than a cup of milk.
• Educate you that pennies really do add up.
• Help you install triage management.
• Show how ownership zones improve the workplace.
• Identify express service potentials within your business.
• Show readers they need to find out what makes their business different and market to that strength.
• Demonstrate cold and warm calling selling strategies.
• Teach readers to stop biting your nails and start sharpening your claws as a business owner.
• Show how to install S.O.P.S.
• Explain the W.I.T.F.M. and how to use it.
• Demonstrate talking in smile language and how to use the “five foot” rule.
• Teach readers to “remember the hook” when marketing.
• Teach readers how scripting dialog increases capture ratios.
• Educate readers on sales stages and source of business reports.
• Show readers how to ask for the sale and presume the close.
• Show readers the difference in penetration and saturation selling to a customers account.
• How to share shift customers and perform weekly and monthly sales and marketing reports.
• How to install repeat customer loyalty programs and rewards clubs.
• How to sell value, not price.
• How to “amenity sell” their product.
• Discuss labor efficiency modeling.
• Correctly “on-boarding” new associates and why you should pipeline your HR candidates.
• Educate your viewers on lowering associate turnover.
• How to manage associate performance.
• How to use daily statistical data sheets for your business success.
And many more…

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: The intended audience is all military personnel and their families, members of law enforcement at any level of government, and anyone who loves a good murder mystery with an exciting and surprising plot.

Q: What is the book about?
A: Becky Lippert and Bobby Garrett con young military men out of their life savings. The attractive and sexy Becky lures them into marrying her before they are deployed. Meanwhile Bobby submits the paperwork to have them declared Killed in Action. They embezzle the life insurance money from the government. Naval Criminal Investigative Services, along with Pat and Joe McKinney are brought in to try to stop these perpetrators from continuing on their vicious crime spree.

Q: Why are you the best person to write this book?
A: I am a former Navy Submariner and have seen first-hand this type of situation. The storyline is exaggerated for dramatic effect. It pains and angers me to see our young men and women in service exploited while they’re risking their lives to protect our freedoms.

Q: How is this book different from other books on this topic?
A: Most murder mysteries clearly define the good guys and the bad guys. In this story, you empathize with at least one of the perpetrators due to her upbringing and poor lot in life. Also, the good guys have a past that is tainted. They were not-so-good guys in A Lifetime of Vengeance, the predecessor to A Lifetime of Deception. You don’t need to read the previous story to get full reading pleasure from this book. They are distinctly different stories.

Q: Is there anything else we should know about this book?
A: A Lifetime of Deception is the second novel in the McKinney Brothers Murder Mystery series. The next in the series is tentatively called A Lifetime of Exposure where the McKinney Brothers attempt to track down a murderer who is also the purveyor of covertly obtained pornography.

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: This is the first book in a series of magical adventures for ages 9-12.

Q: What is the book about?
A: When Grandma Emma signed up for cooking school, she never realized that she was actually learning magic. Her first recipe, to clean the dog, turns her small black and white dog, Domino, pink and green. When she tries a recipe for more days in the week, the formula expands and spills onto the kitchen rug. As she bends to clean up the mess, her pink and green dog jumps up onto her, causing her to fall through the rug.

Q: Why are you the best person to write this book?
A: I am a grandmother of six, who enjoys going on adventures with my own grandchildren. Although the adventures in Through the Rug have come from my imagination, Alyssa is my granddaughter and she is the star of her own adventure.

Q: How is this book different from other books on this topic?
A: The main difference between Through the Rug and other magical adventures is my character, Grandma Emma. It is unusual for a visit to Grandma’s house to turn into an adventure. Adventures in Wishville are a shared secret between Alyssa and her grandmother.

Q: Is there anything else we should know about this book?
A: Come along with Grandma Emma, her ten-year-old granddaughter Alyssa, and her dog Domino as they fall through the rug. They find themselves in the land of Wishville, where all wishes are granted. They encounter fish that dance, an amusement park where they can ride every ride for free, a reception where they can eat as much as they wish, without getting full, and every kind of adventure you can imagine.

Through the Rug is available on Amazon.com. A portion of this books proceeds have been donated to The Literacy Action Center.

Through the Rug 2: Follow that Dog is also available on Amazon.
Look for my Through the Rug 2: Follow that Dog video trailer on YouTube and Metecafe.

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: Women who like intelligent chick lit, and anyone interested in spirituality.

Q: What is the book about?
A: “If the spirit of a loving wife can’t nudge her husband in the right direction, who can?” So thinks 30-something Judith McBride, a Jewish control freak with an unlikely last name. When she dies in a medical mishap, she calls on her supernatural status to “rescue” her widowed spouse from the sexy clutches of their gold-digging, thrill-seeking blonde accountant, with surprising results.

Q: Why are you the best person to write this book?
A: I don’t believe that question is as germane to fiction as it is to nonfiction. After all, isn’t each novelist the best person to write his/her particular story? In my case, I can say that I am the perfect person to write a novel set in the afterlife and narrated by the spirit of a dead woman because I began with no preconceived notions. Jewish dogma contains very little about the afterlife because the religion’s focus is on what we do in our earthly lives. With Remote Control, I had the opportunity to create my idea of “heaven” and “hell” that simultaneously respects readers of any religion or no religion. Spirituality and religion are not necessarily the same thing.

Q: How is this book different from other books on this topic?
A: Remote Control is one of maybe a handful of published novels dealing with our spiritual life. Probably the best-known are literary novels Jonathan Livingston Seagull by Richard Bach and The Lovely Bones by Alice Sebold. Remote Control is in a category by itself because its thought-provoking issues are told in a humorous voice. The comic aspect of the story isn’t intended to satirize the concept of life after death; it simply addresses it in a more contemporary context.

Another distinguishing feature of Remote Control is the game I like to play with my readers. Both Remote Control and my historical novel Far Above Rubies have real, famous, historical figures included in the text but not mentioned by name. It’s fun to see if readers pick up on the clues written into the story. I also provide a discussion guide at the end of Remote Control to guide readers in their search. The book has one “puzzle” that I hadn’t planned on: a typographical error in a proper name that by its very existence contradicts the sentence’s meaning. It’s not nearly as complicated as it sounds, and it’s quite funny, once you find it.

Q: Is there anything else we should know about this book?
A: Although I categorize Remote Control as chick lit, don’t assume it’s all trash and no treasure. I like to call it “lit for the thinking chick” because behind the wise-cracking protagonist and often comedic situations lie evocative questions about life, death, mourning, and our very selves that every one of us eventually face. Humor and enlightenment aren’t mutually exclusive.

Remote Control is available through all the normal channels of book acquisition, and can be special ordered from any bookstore. To see if your local library has it, check their website or ask a librarian. Book clubs who order 5 or more books directly from publisher Echelon Press receive a 25% discount. I am happy to participate in book club discussions, whether by phone or in person. For more information, visit www.cynthiapolansky.com.