The Half-Truth High: Breaking The Illusions Of The Most Powerful Drug In Life & Business, By Kevin J. Fleming

Posted by Dan Janal, Your Fearless PR Leader | December 11th, 2007

Question: Who is the intended audience?
Answer: Coaches, trainers, leaders, mental health practitioners and spirtiual/religious gurus–anyone interested in changing human behavior sustainably in some “enlightened” or evolved way.

Q: What is the book about?
A: It is a self-help book about the self-help industry—how to navigate through the half-truths of change and success that riddle this industry and leave people not knowing the difference between what makes sense and what is true. Nowhere before in human history has knowing the difference between what is seemingly important and essential been so crucial.

Q: Why are you the best person to write this book?
A: I am a Renaissance man—neuropsychologist, performance coach, systems thinker, philosopher of science—and have studied how we know what we know and how critical the “meta” level of understanding and the brain is on any game plan for success. No Tony Robbins coach or motivational speaker does this…

Q: How is this book different from other books on this topic?
A: It is not about the “goals”, plans, visions, etc for success…it is about the unlearnings of our illusions that make us FEEL as if we know how to get there…there is too much information for the sake of information being given and no concentration on reality.

Q: Is there anything else we should know about this book?
A: It features a Foreword by NY Times bestselling author Tom Morris (If Aristotle Ran General Motors) and has received much praise and endorsements by bestselling authors and gurus:
http://effectiveexecutivecoaching.com/books/halftruthhigh/index.html

This Year I Will…How To Finally Change A Habit, Keep a Resolution, or Make a Dream Come True, by Mary Jane Ryan

Posted by Dan Janal, Your Fearless PR Leader | November 1st, 2007

Question: Who is the intended audience?
Answer: Anyone who wants to change something but has had trouble doing so.

Q: What is the book about?
A: Why do people find it so hard to change? The secret is that everyone has their own formula for making changes that stick, but most people don’t know what theirs is. This Year I Will helps you lock on to your unique formula for planning, implementing, and seeing a life change through, so you can use it again and again to tackle anything else you’d like to do. For anyone who has broken a New Year’s resolution, fallen off a diet, or given up on fulfilling a dream, the ingenious strategies, inspiring stories, and sheer motivational energy of This Year I Will help you make a promise to yourself that you can actually keep.

Q: Why are you the best person to write this book?
A: I’ve helped hundreds of people from CEOs to high school students make lasting change. Here’s my bio: M. J. RYAN is one of the creators of the Random Acts of Kindness series, which has sold more than one million copies, and the author of The Power of Patience, The Happiness Makeover, and many other titles. She founded Conari Press and is currently an executive coach, the life coach columnist for Health, a contributing editor at Good Housekeeping and a popular speaker.

Q: How is this book different from other books on this topic?
A: No other book combines the science of change, brain science real life stories and practical tips in one easy to read package.

Q: Is there anything else we should know about this book?
A: It’s gotten 5 stars on Amazon and I get reader’s emails every day saying how helpful it is.