Archive for the 'Entrepreneurship' Category

Leading Under Pressure: Strategies To Maximize Peak Performance And Productivity While Maximizing Health And Wellbeing, By Dr. Gaby Corá

Posted by Dan Janal, Your Fearless PR LEADER | December 3rd, 2007

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Question: Who is the intended audience?
Answer: If you feel like the professional juggler, multitasking and wishing for three extra pairs of hands, a new brain or if you are plotting to order a couple of clones of yourself, this book is meant for you. Leading under Pressure summarizes the many challenges executives, professionals, entrepreneurs, and road-warriors face in the current fast-paced corporate craze, where exceptional expectations are the norm, but where there is little guidance in how to do it all, perfectly well, and at once.

Q: What is the book about?
A: Millions around the world are thinking, planning, and scheming about how to stretch a 24-hour day into an endless and productive workday. Many face the daily quandary of finding new ways to thrive in order to achieve higher goals, with increased competition, progressively limited resources, and the same manpower. Burnt-out, energy-depleted, or constantly stressed, many find themselves unable to take pleasure in their hard-earned position. Leading under Pressure describes the well being and stress continue to assist people identify their current situation. It addresses pressure points to help people lead more effectively in times of crisis and it addresses strategies to assist people maximize peak performance and productivity while maximizing health and well being.

Q: Why are you the best person to write this book?
A: Many executives and entrepreneurs who visited me as a physician or coach were complaining of stress and burn-out when they were actually ill. They were already experiencing medical problems, depression, and anxiety triggered my incredible amounts of endless stress. Our health care system was not addressing this need. On the other end, as an executive coach, many were visiting me to help them produce at their max yet, unless they were in a healthy state, the business strategies would work half way. As a medical doctor, clinical researcher, board certified psychiatrist, MBA, lecturer, executive coach, and corporate consultant, I have an extensive toolbox to address and help improve these issues. My forte is a unique combination of knowledge, experience, and an intuitive deductive ability brought to the service of those in need. Additionally, having experienced the challenges and benefits of raising a great family while working in different settings including Corporate America and within my own business, this added insights leading to the creation of practical and effective strategies that work.

Q: How is this book different from other books on this topic?
A: Leading under Pressure is unique in that it integrates business concepts such as productivity and performance in the workplace with health concepts to maximize well-being on an individual and organizational basis. This integrative and comprehensive approach is unique, as leadership in business has been traditionally addressed as a business issue and wellness strategies have rarely been connected to high productivity from a standpoint of well-being. In general, the healthcare industry has only addressed productivity issues only as they relate to ill people struggling with getting their work done. Instead, Leading under Pressure not only addresses strategies for those who are not healthy and in the process of improving to those who are healthy and working on performing and producing at their next level.

Q: Is there anything else we should know about this book?
A: Readers of Leading under Pressure have shared with me they have enjoyed reading the book more than once. They like “carrying it around” to re-read during their travels. This, they say, allows them to internalize the concepts and put them into practice with deeper understanding. The book provides for practical tips to continue to improve, making it a continuous effort rather than a one-time deal. Everyone who feels like she or he is doing more with less will find practical strategies to address issues on a personal, professional, and organizational level.

Zero to Zillionaire: 8 Foolproof Steps to Financial Peace of Mind, by Chellie Campbell

Posted by Dan Janal, Your Fearless PR LEADER | October 10th, 2007

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Question: Who is the intended audience?
Answer: Working men and women who want to make more money and have more time off for fun!

Q: What is the book about?

A: Zero to Zillionaire is a scale. We are all on that scale somewhere-some of us are drowning near Zero and some of us are riding the crest of the Zillionaire wave. This book will help you understand your place on the scale and how to move up the food chain. You can qualify for Zillionaire status, with wealth in your work, happiness in your home, and a balance between the two.

Q: Why are you the best person to write this book?
A: Having owned a bookkeeping business with 13 employees, I saw first-hand how many people are trapped in money disorders–spending bulimia and income anorexia. I developed the Financial Stress Reduction Workshops and have been teaching the Zillionaire principles since 1990.

Q: How is this book different from other books on this topic?
A: This is not your typical “Don’t buy the latte, get out of debt, save for retirement” book. If you learn how to create work you love that produces a wonderful income, develop assets and residual income, you won’t want to retire, and you can enjoy your money and vacations as you go through life.

Q: Is there anything else we should know about this book?
A: Many wealthy people have no spirit, and a lot of spiritual people are broke. This book helps people live rich – inside and out.

MarketBusters: 40 Strategic Moves that Drive Exceptional Business Growth

Posted by Dan Janal, Your Fearless PR LEADER | July 8th, 2007

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MarketBusters: 40 Strategic Moves that Drive Exceptional Business Growth

Dan Janal: I loved reading this book. Each page had an example of a tactic or strategy that could change your business for the better. Everyone talks about going outside the box. This book is your road map for charting that territory!

Question: Who is the intended audience?
Answer: Executives in companies looking for new growth vehicles

Q: What is the book about?

A: The book is about how companies, even in tough industries (think cement) or industries that are written off as hopelessly mature (think plastic packaging) or industries where it looks as if everything that can be done has been done (think auto insurance) can nonetheless discover fantastic vehicles for growth. The book looks at successful and unsuccessful attempts, then creates five ‘lenses’ that the reader can use as tools to help them find their own pathways to growth.

Q: Why are you the best person to write this book?
A: Because I’m a growth and innovation junkie! More seriously, what we bring to bear is both a fascination with the real phenomenon and the discipline that comes from serious social-science training (my Ph.D. is from the Wharton School).

Q: How is this book different from other books on this topic?
A: Firstly, we don’t just take examples of success and report on those – we look at the failures, too, so you won’t be getting the bias that often comes into stories where only the successes are evaluated. Secondly, we tell you exactly what to do to apply the approach for real. No waving our hands around and saying “oh, now you change the temperature of the sea”. Thirdly, we provide tons of real-life carefully researched examples, many of which can provide inspiration to you. Lastly, the book is meant to be used, so we don’t care if you start with chapter 5 and only get to the rest later. We want it to work for you. And it has, as our success in many workshops has proven.

Q: Is there anything else we should know about this book?
A: We had enormous fun researching and writing it, and I think that comes through on the page. It also has a web site (MarketBusting.com) with an author’s blog and many additional tools and cases you can download.