Question: Who is the intended audience?
Answer: Small business owners, entrepreneurs, sales professionals, authors, musicians, etc.

Q: What is the book about?
A: In an easy-to-read format, Get Noticed…Get Referrals shows consumers how to carefully cultivate and develop relationships by using the same principles publicists and brand managers use to obtain more attention to their products. The book explains how to create an effective sound bite and memorable introductory. It then coaches readers on how to convey a consistent “brag message” that can be used to produce connections when following up or obtaining a new client. Additionally, the book goes into detail about how to get started, handling myths and misconceptions, finding the appropriate market to get noticed, focusing on a craft, balancing everything out, being flexible and keeping all options open. Get Noticed…Get Referrals demonstrates the talent needed to make an unforgettable first impression, get more referrals and grow a company to new heights.

Q: Why are you the best person to write this book?
A: I walk my talk and have over 20 years experience in not only getting myself, my business, and books noticed but also those of my clients. Some of my most powerful techniques are in this book.

Q: How is this book different from other books on this topic?
A: Many of the other books on this topic are not as all encompassing as this one. In this book I explore many different ways you can get noticed: referrals, public relations, networking, affiliate marketing, internet marketing, etc.

Q: Is there anything else we should know about this book?
A: Many business owners have not mastered the art of showing off their expertise in a way that has people knocking down the doors. Incorporating the easy realistic methods in this book will get you out into the public eye.

Question: Who is the intended audience?
Answer: Anyone who wants more repeat business and more referrals can benefit from this book. Whether you’re a company owner, manager or a customer-facing employee, there is something useful in this book for you.

Q: What is the book about?
A: This book is full of practical things you can do to improve customer service so your customers will come back. It has hands-on tips and tools as well as strategic ideas and concept to improve service to your customers. This book helps you discover what your customers want and how to give it to them.

Q: Why are you the best person to write this book?
A: I have developed a 3 step system that helps organizations increase customer loyalty by improving customer service. It’s based on making changes that are tactical, strategic and cultural. These changes help your organization move to a higher and more permanent level of service. This book contains many tools and ideas from this system, which is why it’s so useful.

Q: How is this book different from other books on this topic?
A: This book contains both concepts to help you plan and tactics you can put to work right away. It’s useful for both leaders and customer-facing employees. And it’s simple, direct and to the point.

Q: Is there anything else we should know about this book?
A: It’s full of useful and actionable ideas yet it’s a fast read so you don’t waste anytime getting to the good stuff.