Cool Book Of The Day

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: Law students, lawyers, particularly associates and solo practitioners, and members of the broader legal community.

Q: What is the book about?
A: The Opportunity Maker is about standing out in today’s stagnant economy. It provides a variety of techniques for defining a personal brand, leveraging creativity, and maximizing success. Each chapter addresses genuine strategies for connecting with people and establishing meaningful professional relationships. It is written for law students and lawyers, but its principles are universally applicable.

Q: Why are you the best person to write this book?
A: I am passionate about helping others create opportunities and have been honing these techniques throughout my entire career. I practiced law with large firms in New York City for nearly nine years and during that period published 125 articles. I served as a legal commentator for CNET Radio, hosted a public access cable television show in Manhattan, taught Internet law at Baruch College, and was interviewed on CNN. I am also the recipient of Apex awards in 2007 and 2008 for feature writing.

I address professionals internationally about the mechanics of getting published and dynamic networking, and have had the privilege of speaking at some of the largest law firms in the world. I teach techniques for leveraging writing and other activities as the foundation for business development through in-house training programs, personal coaching and strategic writing assistance.

Q: How is this book different from other books on this topic?
A: Most books on this topic identify all of the things you need to do to be successful, but few, if any, of them tell you exactly how. The Opportunity Maker teaches you practical techniques for distinguishing yourself in a genuine and positive way. It offers strategic perspective from over 100 people cited in the book, ranging from the president of MetLife International to the author of the Four-Hour Workweek.

It makes the case that business development is similar to investing because the earlier you start the greater your ultimate return. In professional services, particularly the legal industry, students and junior professionals are taught to hone their technical skills long before tapping their talent for business development. Ironically, this delay makes showcasing their finely tuned abilities much harder and more frustrating than it needs to be.

The Opportunity Maker discusses creating a public access cable television show, using Second Life and branding yourself, among many other methods for realizing your career potential and building client relationships in the future.

Q: Is there anything else we should know about this book?
A: This book is meant to encourage students and professionals to harness their ability to connect their work to their communities by customizing a platform on which to grow within their chosen fields. It is designed for all personality types and can be tailored to any area of practice.

Also, TheOpportunityMaker.com, which is constantly being updated, has mini-interviews of about 2-3 minutes with many of those featured in the book. Learn more about the author at AriKaplanAdvisors.com.

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: Entrepreneurs, female business owners and professionals.

Q: What is the book about?
A: The book introduces a new and simple system for organizing contacts to reach goals quicker and easier. It’s based on the premise that you have an entire staff hiding in your address book (if you knew who they were).

Along with a step-by-step how-go guide, the book includes over 100 networking and marketing tips and resources, real examples and success stories, as well as a link to a site with free resources.

Q: Why are you the best person to write this book?
A: I’m a former Chamber of Commerce Executive Director and have been professionally networking (meaning I get paid to make business and professional connections for people) for the last six years.

Q: How is this book different from other books on this topic?
A: The book is different because it introduces a system for organizing your contacts, then shows you how to use the contacts to meet specific goals such as securing new clients/customers or putting into motion a marketing plan. It includes the “ideal e-mail campaign” which shows readers how to use a simple, but specific e-mail to generate leads to desired result.

Q: Is there anything else we should know about this book?
A: This the first mainstream book to promote Chambers of Commerce – an entire chapter shows readers how to use their Chamber to speed success. I introduce the model for the Ideal Network Club (action-oriented/results-driven) networking club designed exclusively as an income-producer for Chambers of Commerce.

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: Anyone in sales or ANY relationship-based business, whether you’re an interior designer, franchise owner, manager, etc.

Q: What is the book about?
A: When you introduce a social aspect into your business relationships, it works to bond you with your clients, elevating the relationship to a higher, more intimate level. The book stresses the importance of building solid relationships, then shares how to do that productively. Sharing a meal is a great way to get to know someone and become friendly—people prefer to do business with people they like.

Q: Why are you the best person to write this book?
A: After hosting more than 3,000 client lunches, I saw my sales increase by more than 2,000%, Because I appreciated the value of lunch done right, I was often booked out for lunch up to three or four weeks in advance. My clients started calling me “The Queen of the Business Lunch.”

Q: How is this book different from other books on this topic?
A: While there are many books on the topic of building strong business relationships, my book is the first one that shares the importance of breaking bread with clients as a means of building more productive relationships. Plus, my book covers the nuts-and-bolts of how to accomplish one’s lunchtime goals. Everything in the book also applies to breakfasts, dinners and networking events; there are chapters that cover networking events, the job interview business lunch (a growing trend) and do’s and don’ts: from being prepared for casual conversation to whether or not it’s okay to drink alcohol in front of clients.

Q: Is there anything else we should know about this book?
A: It has been sold in TEN languages worldwide. It seems EVERYONE wants to know how to do a business lunch the RIGHT way!

Pitch reporters with our up-to-date media databases:

Question: Who is the intended audience?
Answer: Business professional

Q: What is the book about?
A: People do business with people they know and like, so therefore having a powerful network of professional contacts that can (and will) refer business is an important step toward more success.

Q: Why are you the best person to write this book?
A: I have seen first hand that opportunities come to those who have a strong network, and I built my own career with the help of amazing people.

Q: How is this book different from other books on this topic?
A: It is full of easy to emulate stories of things that I have seen professionals do from a variety of industries.

Q: Is there anything else we should know about this book?
A: The book is not the completion of a dream, but the first step in the author’s life long desire to write.

Check Out: Thom Singer, Author / Speaker

“The ABC’s of Networking”
(New Year Publishing, 2007)

“Some Assembly Required:
How to Make, Grow and Keep Your Business Relationships”
(New Year Publishing, 2005)

www.thomsinger.com
thom@thomsinger.com

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